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MORTGAGE NOTE$™ Newsletter for Mortgage Origination Marketing
Overview | Samples

Get your own custom newsletter for building profitable relationships with homeowners, homebuyers and real estate professionals

20 Year Anniversary Special:
Get 60% OFF your first six issues today!
For your custom quote, CLICK HERE>
Get information about how mortgage origination marketing professionals can use the Mortgage Notes Newsletter to build profitable relationships with homeowners, homebuyers, and real estate professionals
See Sample Issues

Contents


Build Profitable Relationships

MORTGAGE NOTE$™ is a high-impact, low-cost newsletter that select Mortgage Origination Marketing professionals use to build profitable relationships with customers. Setting the standard for professionalism, function, effectiveness, and affordability since 1985, MORTGAGE NOTE$™ has long served as a fundamental tool upon which Mortgage Origination Marketers build lasting and lucrative careers by delivering continuous value to their customers.

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Your own custom newsletter differentiates you as the mortgage expert in your market

While virtually every mortgage origination marketing professional knows they need a newsletter, even those with the proper skills and tools don't have the time required to consistently write and produce an effective newsletter. That's where Mortgage Note$ comes in. We take the hard work out of your newsletter by

  • Researching, writing, and producing a monthly newsletter
  • Customizing the newsletter with your brand, contact information, promotional messages, and mailing information
  • Reserving a protected distributorship area for you: you will be the only person in your zip code to whom we'll provide MORTGAGE NOTE$™
  • Delivering to you customized artwork that is optimized for easy and inexpensive reproduction on your copy machine or at a quick-print shop, and that is designed for simple fold-and-drop distribution or flat display
  • Providing you with optional digital artwork that is optimized for reproduction on your laser printer or at a press--and that you can use as the foundation for your email and Internet marketing programs

In short, we take the hard work out of your newsletter program by creating for you a effective, inexpensive marketing tool that's easy to implement.

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Relevant and concise content assures your newsletter will get noticed, remembered, and responded to

Each issue of your custom MORTGAGE NOTE$™ newsletter will contain relevant information, news, and analysis that helps your homeowner and homebuyer customers to easily understand market opportunities and trends that influence their home buying, selling, and financing decisions. As a relationship-building tool, Mortgage Note$ is a soft-sell tool that delivers valuable information your customers will notice, remember, and respond to. While you might consider supplementing your MORTGAGE NOTE$™ mailings with direct appeals for business, MORTGAGE NOTE$™ will primarily differentiate you as the person best able to meet your prospect financing needs by continuously communicating your expertise and dedication to delivering superior value.

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Partnership marketing tool builds relationships with Real Estate Professionals

Because Mortgage Note$ is so relevant for homeowners and home buyers, you will find that it serves as a powerful cooperative marketing tool that you can use to build profitable collaborations with real estate professionals. The relevant content you provide for the consumer serves as a powerful third-party testimonial that affirms what real estate agents try to communicate to their prospects. In other words, real estate professionals will want to re-distribute your Mortgage Note$ newsletter to their own prospects.

To prepare MORTGAGE NOTE$™ as a cooperative marketing tool, simply paste a real estate professionals business card in one of the customizing areas and print copies for real estate professionals, title companies, and other vending partners to distribute to their customers.

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Integrated marketing tool ideally suited to fill your entire marketing communications mix

While a newsletter is traditionally used as a direct mail marketing tool, Mortgage Origination Marketers around the country have discovered that MORTGAGE NOTE$™ easily fills multiple rolls in an integrated marketing communications mix. Here are just a few of the additional ways Mortgage Origination Marketers are using MORTGAGE NOTE$™:

  • Direct mail
    • Double-fold, self mailer
  • Farming
    • Leave behind flyers
    • Lobby display in own office and in vendor offices
    • Inserts in local coupon mail packages
  • Public relations
    • Insert in local newspaper, magazine, or chamber package
    • Seminar display and handout
    • Mailer or handout to local real estate writers, business editors, and community leaders
  • Advertising
    • Advertorial placement in local newspaper or magazine
  • Customer development
    • Seminar flyer
    • Loan application tool
  • Internet leads development (with digital option)
    • Email marketing
    • Subscription-worthy website content
  • Referral mechanism
    • Insert with letters requesting referrals
  • Telemarketing
    • Keeps phone connection "warm"; always just following up to make sure you're receiving the newsletter: Questions? Comments? Needs? Referrals?
  • Employee development
    • Training program for developing marketing capacity of sales force
    • Training tool for new loan officers

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Special Offer: [UP TO 60% OFF]

You're checking out MORTGAGE NOTE$™ at the right time; we've just started an [UP TO 60% OFF] promotion for new distributors who join us through RealMarcom.com. This means that individual loan officers can have their own custom newsletter for as little as $70 per month, and companies can have their own customer newsletter for as little as $90 per month.

Our support representative will explain the details while helping you determine your eligibility for a MORTGAGE NOTE$™ distributorship.

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EXTREMELY LIMITED AVAILABILITY, CALL TODAY

MORTGAGE NOTE$™ distributorships are available on a limited basis -- only one distributor per zip code – so, if it’s available, it’s important to reserve your market area today. To see if your market is available and to get a price quote,

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For more information
Specifications

Tool

  • High-impact, low-cost newsletter for mortgage origination marketing

Purpose

  • Build profitable relationships with mortgage customers

Target

  • Primary: Homeowners, Homebuyers
  • Secondary: Real estate professionals
  • Tertiary: Vendor marketing partners: title company, appraiser, Chamber

Format

  • Two-sided
  • Double-fold
  • Self-mailer
  • Black & White
  • Color option available

Customizing

  • Branding
  • Contact information
  • Promotional messages
  • Mailing information

Deliverable

  • Print-ready artwork in protective sheet sent by 1st Class Mail once monthly
  • Optional press-ready version in PDF format delivered via email once monthly

Reproduction

  • Optimized for high-quality, low-cost copy machine or print shop reproduction
  • Digital option optimized for laser print or press; ideal for Internet delivery
  • Email option available

Sample application

  • Direct mail
  • Farm flyer
  • Advertorial placement in local newspaper
  • Lobby display in office, partner office Chamber
  • Newspaper insert
  • Cooperative marketing tool
  • Loan application aid
  • Seminar tool
  • E-newsletter (digital option)
  • Internet leads (digital option)
Key Benefits
  • Assure repeat business
  • Guarantee referral business
  • Keep yourself in your client's mind, even when you are not around
  • Have your marketing tools kept, read, and used by real estate professionals
  • Position yourself as a partner with the real estate community
  • Eliminate your ineffective traditional marketing materials
  • Build a reputation as a loan originator who helps your clients to be successful
  • Build loyalty in your customers and partners
  • Gets you into real estate offices that are closed to other loan originators
  • Control your market: you won't be sending the same materials as your competitors
  • Save the thousands of dollars and the hundreds of hours usually associated with developing your own newsletter
  • Deploy a powerful marketing program that rivals those of the "big players" in the mortgage market
  • Build a lucrative mortgage origination marketing career with a high-impact, low-cost tool
RealMarcom.com is the Mortgage Origination Marketer's resource for marketing strategy, tools, and tips: mortgage marketing newsletters home loan leads mortgage sales tools marketing mortgages